Cruises

Series
Prentice Hall
Author
Juls Zvoncheck  
Publisher
Pearson
Cover
Softcover
Edition
2
Language
English
Total pages
272
Pub.-date
August 1993
ISBN13
9780131926912
ISBN
0131926918
Related Titles


Product detail

Product Price CHF Available  
9780131926912
Cruises
149.10 approx. 7-9 days

Description

This is a comprehensive reference for individuals who will be selling cruises as part of their travel agency/travel sales job. It presents a complete overview of the cruise industry from development through administration and marketing and sales. There is also extensive detail on the cruise product: the ship, living quarters, public rooms, dining, entertainment, and shipboard activities.

Features

  • includes sample deck plans, menus, rate sheets, cruise brochures.
  • provides ales techniques and resources.
  • discusses reservation procedures.

Table of Contents



1. A Look Backward.


2. The Cruise Product.


3. Common Cruise Ship Term.


4. Stateroom Selection.


5. The Cruise Market.


6. Information Sources.


7. Reservation Procedures.


Appendices:

A. Cruise Line Reservation Information. B. Cruise Line Menus. C. Cruise Line Programs. D. Fact Sheets. E. Staterooms, Deck Plans, and Fares. F. A Cruise Brochure.



Index.